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The KOI Resource Map by Mind Map: The KOI Resource Map
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The KOI Resource Map


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MindMeister online mind mapping program

Go further ... with Koi

Koi is a platform for people who are passionate about innovating building businesses and impacting the world

Koi supports entrepreneurs through a range of resources and the Koi community...

find out more ...

Note on books...

Many of the books recommended can be purchased as Kindle ebooks (at half the price!), and read on your PC with the "Kindle for PC program" (there are also Kindle apps for iPhones, iPads and Android)

download Kindle for PC

Hard-to-find books can be also be sourced thru

A Better World... (The Three Worlds)


Jeff van Duzer, Why Business Matters to God (excellent outline of what a business should be)

my sermon on this topic



Malcolm Gladwell, The Tipping Point (invaluable for understanding how we REALLY make decisions)

Summary of The Tipping Point - available as a Kindle download

Article (PDF)

Hugh MacLeod, How to be Creative, brilliant!


South Africa

National Planning Commission, 9 Challenges facing South Africa (YouTube), Planning for Thandi's Future (YouTube), full Diagnostic Report (PDF)

Transport & Telematics

AutoTech's $150m for transport startups

Internet of Things

AutoDesk's Forge platform for IoT apps

Base of the Pyramid

books, Portfolios of the Poor: How the World's Poor Live on $2 a Day, Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty, Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth by Navi Radjou and Jaideep Prabhu, mixed reviews; haven't read it yet


South African Cities Network

Future Cape Town, London, Joburg, Lagos


LaunchLab in Stellenbosch

Bandwidth Barn in Cape Town

Innovation Hub in Pretoria

extensive vendor support is also available for new ventures through Microsoft's BizSpark programme


The Sable Accelerator (in Silicon Valley, for SA companies), article


Philanthropy University online courses





Open IP

The Global Innovation Commons


has plenty of great technology waiting to be commercialised

(talk to me if you're interested; I work with them to commercialise their IP)

NASA Startup programme

over 12,000 patents can be licensed from NASA, only available to companies in the USA...

Right Fit to You?


Po Bronson, "What Should I Do With My Life", summary article

Daniel Coyle, The Talent Code, a good guide to the "10,000 hours" !



Geoffrey Moore, Crossing the Chasm (and see his other excellent books)

Guy Kawasaki, Selling the Dream (and see his other excellent books)


Sales management, Miller Heiman, "Large Account Management Process (LAMP)" (and see their other excellent books on selling)

Proposals, there are some great tools out there for preparing proposals; this article covers some of the best ones, Nusii has a great free proposal cheatsheet

Monetisation & Value Chains

Profit migration on value chains

Books, Slywotzky, Profit Migration, Slywotzky & Morrison, The Profit Zone, Slywotzky et al, Profit Patterns

Wardley Value Chains


Simon Wardley's blog


Books, Lean Pricing


UI Design

lots of great articles at Smashing Magazine

"Step-by-Step UI Design" - great eBook for $6

"Before & After: How to Design Cool Stuff", superb book on design in general

UI tools




Prototypes, just for iPhone apps; runs on Mac

Flint, brilliant for Mac and iOS protyping

more, Article on 25 UI tools



Mobile development

using WeChat, Good introduction to WeChat's possibilities, Naspers' R50m WeChat fund for mobile startups

the M Lab, (part of The Innovation Hub, see below under Incubation)

The Smashing Magazine "Mobile Book"

Vendor support

extensive vendor support is available for new ventures through Microsoft's BizSpark programme


Ning, for social networks, forums

Evernote, for document systems, Online course on the API from CodeAcademy, eg

Dropbox API, for sync'ing desktop and mobile apps, eg. YNAB, latest

OneAPI, emerging standard for single sign-on across mobile operators for mobile apps

Keen IO, great backend for accumulating, analysing, reporting on events

Analytics, Flurry (free), Mixpanel (very powerful)

Twilio, for voice and text functionality, for enterprise-facing applications, see local company Agilitude

Bing, for, "Bringing the World’s Knowledge to Your Apps" - think access to the massive amounts of knowledge stored in Bing, "Natural and Intuitive User Experiences" - access to OCR, translation and voice control (a' la Apple's Siri), "Awareness of the Physical World" - access to Bing's mapping, directions and immersive geospatial experiences (see for eg their Photosynth work, that merges hundreds of public domain photos into 360% panoramas)

Prss, iPad publishing





Government funding

SPII Grants

DTI and and DST funding


The Sable Accelerator (in Silicon Valley, for SA companies), article




Online backups



Highrise, simple, solid, reliable, See here for highlights (tips)


which countries?

A New Map for Business in Africa

Protection (from the Shark!)


a nonprofit community of companies that includes global giants like Canon, Red Hat, Dropbox and Logitech as well as startups. Member companies agree to provide immunity for one another in case their patents at some point fall into the hands of a troll — providing a real deterrent to frivolous lawsuits

Unified Patents

offers products and services on the defensive front

Coworking spaces

Cape Town

"Cape Town Office"



review of cowering spaces in CT


"5 Creative Co-Working Spaces in Johannesburg"

South Africa



start here

read my KoiTip "Don't Be Shoemaker's Children"


"If You Love Your Brand, Set It Free": excellent article on the new way of thinking about branding

Domain names

Checking, InstantDomainSearch for .com/org/net, IWantMyName - best guide to new TLDs, SA Whois for's, DomainTools for others (or more information), DomainScout - great iPhone app for this, Sedo - for buying/selling domains (research pricing...), - use for escrow when buying a domain

Registering, RegisterDomain for .za domains, IWantMyName for new TLD's, GoDaddy for all others, also do's now


Booklet, Seth Godin, Knock Knock (free PDF) - read this BEFORE you plan your site!

Vigo - stunning websites, from SA company (that I mentor!)

Weebly - great tool for doing your own site

Squarespace - like Weebly but, 1. way more more beautiful, 2. more expensive: $8 pm for 20 pages, $16 pm for unlimited pages, 3. steeper learning curve



iStockPhoto, tip: add "isolated" to search, to find images on white background, has become very expensive...

YAY Micro

Stock.XCHNG (free images)

many others...

Email newsletters

MailChimp (free up to 2,000 subscribers & 12,000 emails pm), or get started very easily & quickly with MailChimp's TinyLetter service for free

or if you're severely tech challenged, Mad Mimi (free for up to 100 subscribers)

new changes to ECT ACT 2002, no more OPT-OUT !, fines of R1m !!!


Book, Don Peppers, "Life's a Pitch"


great graphics tool



great online tool for drawing up your business plan


see also their hundreds of superb free sample business plans



Annette Simmons, The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling

Stephen Denning, The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations

drawing while presenting, The Back of the Napkin, by Dan Roam (and other books by him)


"Sell It With A Story", by Doug Stevenson, (see his book, too)


"Likeable Expert" - an excellent guide to writing short stories for newsletters

(also see his son's newsletter on Copywriting...)


Comic Life software for Windows/Mac


expert Barn mentor on partnerships

Mignon Keyser

slide deck

Startup Culture: 23 Insights From The NetFlix Culture Deck



Kawasaki; Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services

slide deck

Startup Culture: 23 Insights From The NetFlix Culture Deck

Good Reading

Startup Digest

"free weekly email to help you learn more in the tech startup world"

Silicon Cape Digest

sign up on the site to get their weekly Digest of useful articles for entrepreneurs


fascinating indepth interviews with successful entrepreneurs (audio & transcript)

What is this?

it is a list of all the resources I mention during my Koi Workshops and Masterclasses for entrepreneurs...

Want to attend a free Workshop or Masterclass?

my Idea Workshop helps entrepreneurs to discover and develop a great idea for a better world

it is run regularly across South Africa by Microsoft, the Innovation Hub, mLab, the Bandwidth Barn, Stellenbosch University and other organisations

I also run run regular afternoon Masterclasses in both Cape Town and Gauteng, followed by "Coffee with Neil" sessions where you can discuss your ideas with me and the others

all Koi workshops and masterclasses are sponsored by Koi partners - so you can attend for free

want to attend one? please sign up for the Koi newsletter for news of all free workshops and masterclasses

want a taste of what you'll learn in the Idea Workshop? my "KoiTips" newsletter with lessons for entrepreneurs goes out to over a thousand people. Read some and subscribe here... (please click on the link)

please join the KoiGroup too ... a community of entrepreneurs sharing resources & encouragement!

click on the arrow to join...

Can't Find It ?

can't find a resource I mentioned during the workshop? or found a broken link?

drop me an email!!!

...the Author

My name is Neil Hinrichsen of KoiStrategy. I help entrepreneur across South Africa.

(I've been an entrepreneur myself - two startups, both acquired)

my "KoiTip" lessons for entrepreneurs are read by over a thousand people - you may want to read some or subscribe here...

...or join the "Koi Entrepreneurs Group" on Facebook...

...or attend my "Idea Workshop" for entrepreneurs

...or read my blog "Diary of a Change Agent"

...or follow me on Twitter @NeilHinrichsen

Copyright (C) 2016 KoiStrategy (Pty) Ltd