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Blogging as a business by Mind Map: Blogging as a business
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Blogging as a business

Ways to make money

campaign blogging

progressive non-profit / PAC

high traffic blog

value added services


media attention

CPM model doesn't work

aggressive marketing of demographic to advertisers

package with ads.

email list

market yourself to advertisers

add donate button

allie - CIM


we pay state-bloggers

funding comes from big donors

experimenting with syndication services

not much work in ad sales

small user contributions


Knight Foundation News Challenge

send email for specific things

Chip In -- see burntorange

click 2 blue - CPM ads

progressnow y/y campaign

does social change sell?

beware MSM leeching off bloggers

always people who are paid that ask for you to do for free