What makes a great blog/blog post?

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What makes a great blog/blog post? by Mind Map: What makes a great blog/blog post?

1. Good visuals

2. Captivating headline

3. Captivating writing

3.1. crisp

3.2. clear

3.3. witty

3.4. plain language

4. Pertinent

5. Accurate

6. Informative

7. Good spelling

8. Urgency/timeliness

9. Responsive

10. Passion

11. Originality

12. Humour

13. Valuable link, resource

14. Stories

15. Personal disclosure