Lorraine Briggs

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Lorraine Briggs by Mind Map: Lorraine Briggs

1. SEO

1.1. external / Door4 ?

2. PPC

2.1. Door4

3. Affiliates

3.1. WebGains

4. Social Media

4.1. Manage Dexy

5. OnLine PR

6. Mobile

7. Keyword

7.1. From PMs

8. Reports & KPIs

8.1. Daily

8.2. Weekly

8.3. Monthly

8.4. Annual

8.5. Seasonal

8.6. Sales per market v category v target v timed periods

8.7. Power BI

9. Management of TradePlan

10. Regular Marketing Updates

11. Engage with Internal Departments

12. Company Marketing Strategy

12.1. Straplines / Logos

12.2. Content

13. Virtual Distribution

13.1. Web Content

13.2. Manage Social via Dexy

13.3. Catelogues

13.4. Trade Customers

13.4.1. Garden Centres etc.

13.5. Online Trade Counter