planning Business messages

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planning Business messages by Mind Map: planning Business messages

1. analyze the situation

1.1. know the audience

1.1.1. Understand their levels expectations,preferences,reactions.

1.1.2. Know the size,geographic disturbuation, composition

1.2. know the purpose

1.2.1. general purpose

1.2.1.1. inform

1.2.1.2. persuade

1.2.1.3. collaborate

1.2.2. spesific purpose

1.2.2.1. goals

1.2.2.2. audience action

1.2.2.3. audience thoughts

2. gather information

2.1. providing required information

2.2. uncovering audience needs

2.3. use information technigues

3. organize the information

3.1. define your main idea

3.1.1. generating ideas

3.1.1.1. brainstorming

3.1.1.2. mind map

3.1.1.3. storyteller's tour

3.1.1.4. journalistic approach

3.1.1.5. questions and answers

3.2. limit the scope

3.3. outlining your content

3.4. choosing an approach

3.4.1. direct approach

3.4.2. indirect approach

4. select the right medium

4.1. factors to consider when choosing a media

4.1.1. media richness

4.1.2. feedback

4.1.3. urgency

4.1.4. cost

4.1.5. formality

4.1.6. audience expectations

4.1.7. confidentiality

4.2. oral media

4.2.1. face-to-face conversations

4.2.2. interviews

4.2.3. speeches

4.2.4. meetings

4.2.5. in-person presentations

4.3. written media

4.3.1. memos

4.3.2. letters

4.3.3. E-Mails

4.3.4. Reports & proposals

4.4. visual media

4.5. electronic media

4.5.1. oral

4.5.1.1. telephone calls

4.5.1.2. voice mails

4.5.1.3. teleconfrences

4.5.1.4. skype

4.5.2. written

4.5.2.1. instant messages MI

4.5.2.2. blogs

4.5.2.3. Wiki

4.5.2.4. Emails

4.5.2.5. Website

4.5.2.6. social networks

4.5.3. visual

4.5.3.1. electronic presentations(ppt,dox..)

4.5.3.2. videos & animations