1. Web Awareness
1.1. Internet Safety
1.1.1. Sexually Explicit Material
1.1.1.1. ex. Sexting
1.1.1.2. ex. Pornograpy
1.1.1.3. ex. Snapchat
1.1.2. Cyberbullying
1.1.2.1. ex. Amanda Todd suicide
1.1.2.2. ex. "Flaming"
1.1.2.3. ex. Internet Trolls
1.1.3. Stalking
1.2. Privacy
1.2.1. Breach of information
1.2.1.1. ex. Credit card information
1.2.1.2. ex. Address, phone numbers
1.2.2. Public settings
1.2.2.1. ex. Stalking
1.2.3. Location history
1.2.3.1. ex. "Geotagging"
1.3. FOR TEACHERS
1.3.1. In loco parentis
1.3.2. ex. Cybertips for Teachers
1.3.3. ex. Get Cyber Safe (Govt of Canada)
2. Authenticity of Resources
2.1. Fact or Fiction?
2.1.1. Evaluation Criteria:
2.1.1.1. Authority
2.1.1.2. Coverage
2.1.1.3. Objectivity
2.1.1.4. Accuracy
2.1.1.5. Currency
2.2. Email Validity
2.2.1. ex. Spam
2.2.2. ex. "Trusted" senders
2.3. Copyright
2.3.1. Intellectual Property
2.3.1.1. Public Domain
2.3.2. Creative Commons
2.3.3. Trademarks
2.3.3.1. Genericized trademark
2.3.3.1.1. ex. Kleenex
2.3.3.1.2. ex. Band-Aid
2.3.4. Fair Use
2.3.5. Fair Dealing
2.3.6. Technological Protection Measures
2.3.6.1. ex. E-Text resources
3. Marketing
3.1. "Pester power"
3.1.1. Persistence nagging
3.1.2. Importance nagging
3.2. Child psychology
3.2.1. ex. Saatchi and Saatchi
3.2.2. ex. Club Penguin
3.3. Brand name loyalty
3.3.1. ex. Nike
3.3.2. ex. People magazine
3.4. "Buzz" marketing
3.4.1. ex. Burger King "Subservient Chicken"
3.4.2. ex. Barbie
3.5. Commercialization in Education
3.5.1. ex. Kraft dinner
3.5.2. ex. Campbell's Labels for Education
4. Digital Etiquette ("Netiquette") and examples
4.1. Social Media Netiquette
4.1.1. Honesty
4.1.2. "Don't Hate"
4.1.3. Sharing is Caring
4.1.3.1. Genuine content
4.1.4. Privacy
4.1.5. Moderation
4.2. Mobile Netiquette
4.2.1. Prevent accidents
4.2.2. Responsibility of content
4.3. Education Netiquette
4.3.1. No violence
4.3.2. Teacher's rules
4.4. Safety Netiquette
4.4.1. Secure sites
4.4.2. Track receipts
4.4.3. Strong passwords
4.5. Business Netiquette
4.5.1. Ethics & Professionalism
4.5.2. Clarity
4.6. Email Netiquette
4.6.1. Email & IM
4.6.1.1. Formal communication
4.6.1.1.1. Proofread
4.6.1.1.2. Brief
4.7. Video Netiquette
4.7.1. No violence
4.7.2. Constructive criticism
4.7.3. Credit and responsibility
4.8. Personal Safety
4.8.1. Proceed with caution
4.8.2. Common sense