1. Timeline
2. Personal brand
3. Takeaways
3.1. Key takeaway
3.2. Other top takeaways
3.3. DIY solutions
3.4. Other resources
4. SWOT
4.1. Strengths
4.2. Weaknesses
4.3. Opportunities
4.4. Threats (Challenges)
5. Proposal
5.1. Title
5.2. Short description
5.3. One-page description
6. Goals
6.1. Project goals
6.1.1. Envisioning "completion"
6.1.2. Our intended outcome
6.1.3. What happens next?
6.2. Professional goals
6.3. Personal goals
7. Audience
7.1. Broad
7.2. Niche
7.3. Types
7.3.1. Primary
7.3.2. Secondary
8. Questions
8.1. Audience
8.1.1. Would someone buy it?
8.1.2. Why is there a need for this book?
8.2. Why me?
8.2.1. Why am I the person to write it?
8.2.2. What is my unique appeal?
8.2.3. What is my personal brand?
8.3. Competition
8.3.1. What else is already being written?
8.3.2. Who are the thought leaders in this space?
8.3.3. What's new I'd have to offer?
8.3.4. How will I be able to stand out?
8.4. Team
8.4.1. Who will be helping me?
8.4.2. Am I going this solo?
8.4.3. Will I have contributing writers?
8.4.4. Will I have volunteers?
8.5. Resources
8.5.1. Will there be interviews?
8.6. Collaboration
8.6.1. How will we collaborate?
8.6.2. What tools will we use
8.6.3. How often will we touch base?
8.7. Research
8.7.1. Will I need to do research?
8.7.2. How much research will I likely need to do?
8.7.3. How long will it take?
8.8. Promotion
8.8.1. How will I promote this book?
8.9. Time
8.9.1. How much time will this take?
8.9.2. When do I want this completed by?
8.9.3. What periods of time can I devote extra attention to this?
8.9.4. When will I be unable to work on this?
8.9.5. How much time can I devote to this
8.9.5.1. Daily
8.9.5.2. Weekly
8.9.5.3. Monthly
8.9.5.4. Other
8.10. Project Tools
8.10.1. Data gathering
8.10.2. Collaborating
8.10.3. Writing
8.10.4. Designing
8.10.5. Publishng
8.10.6. What else?
8.11. Budget
8.11.1. Software
8.11.2. Guides?
8.11.3. Collaboration tools
8.11.4. Self-publishing platform
8.11.5. Expert services?
8.11.5.1. Developmental editor
8.11.5.2. Copywriter
8.11.5.3. Proof reader
8.11.5.4. Copy editor
8.11.5.5. Graphic design
8.11.6. Advertising
8.11.6.1. Press release
8.11.6.2. Social ads
8.11.6.3. Landing page
8.11.6.4. E-commerce