LeadHound Marketing List Development
作者：Bruce Sinclair
1. LeadHound Key Concepts
1.1. LeadHound Lists
1.1.1. 5-part marketing lists
1.1.2. custom marketing lists
1.1.3. real-time web scraping
1.1.4. virtually unlimited lists
1.1.5. fresh self-reported data
1.2. LeadHound Process
1.2.1. acquiring target records
1.2.1.1. company fetch
1.2.1.2. contact fetch
1.2.1.3. account imports
1.2.1.4. proj. fetch queues
1.2.2. auto account mapping
1.2.2.1. the LeadHound agent
1.2.2.2. project filters
1.2.2.3. proj. search templates
1.3. LeadHound Projects
1.4. LeadHound Platform
1.4.1. hosted in google drive
1.4.2. running in the cloud
2. Research Project Management
2.1. a research project is...
2.2. new project creation
2.3. project settings
2.3.1. settings: mapping
2.3.2. settings: acquisition
2.3.3. settings: templates
2.3.4. settings: filters
2.4. the project agent
2.5. project statistics
2.6. exporting results
2.7. scoping projects
3. Logging In and Getting Around
3.1. logging in
3.1.1. log into google drive
3.1.2. open your spreadsheet
3.2. navigation conventions
3.2.1. blue buttons to save
3.2.2. click logos to clear
3.2.3. edit blue on white
3.2.4. lookup white on gray
3.2.5. one script at a time