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Strategy by Mind Map: Strategy

1. Print

1.1. Brochure redesign

1.1.1. New brochure format

1.1.2. Lenticular full page images

1.2. Redesign corporate material

1.2.1. Business cards

1.2.1.1. Executives

1.2.1.1.1. Metal cards

1.2.1.2. Staff

1.2.1.2.1. Plastic / acrylic

1.2.2. Literature

1.2.3. Website

1.2.3.1. Incorporate 360 tours

1.3. Positioning

2. Virtual Reality (VR)

2.1. Navigation

2.1.1. Unit

2.1.1.1. Navigate thru units

2.1.1.2. Look around 360

2.2. Layers

2.2.1. Electrical

2.2.2. Plumbing

2.2.3. A/C

2.3. Ammenities

2.3.1. Apartment

2.3.2. Pool

2.3.3. Gym

2.3.4. Balcony View

2.3.5. Lobby

2.4. Oculus Rift

3. Mobile App

3.1. Industry-standard app information

3.1.1. Geolocation-based contact information

3.2. Property browse / seach

3.2.1. Media galley

3.2.1.1. Images

3.2.1.2. Videos

3.2.1.3. Gyro tour

3.2.1.3.1. Choose room

3.2.2. Surrounding amenities

3.2.3. Sharing functions

3.2.3.1. Email

3.2.3.2. Text, WhatsApp

3.2.3.3. Facebook

3.2.3.4. Twitter, etc.

4. Other Services

4.1. Website revision

4.2. Social Media traction strategy

5. Gyroscopic Tour

5.1. Layers

5.1.1. Electrical

5.1.2. Plumbing

5.1.3. A/C

5.2. Navigation

5.2.1. Unit

5.3. Ammenities

5.3.1. Apartment

5.3.2. Pool

5.3.3. Gym

5.3.4. Balcony View

5.3.5. Lobby

5.4. Phase 2 ANW Interactiveness

6. Glasses-free 3D

6.1. Touchscreen navigation

6.2. Touchscreen navigation

6.3. Unit demo

6.4. Virtual Concierge

7. Augmented Reality (AR)

7.1. Brochure Interaction

7.1.1. Unit layouts

7.1.2. Common area details

7.1.3. Surrounding ammenities

7.1.3.1. Climate

7.1.3.2. Population

7.1.3.3. Economical stats

7.1.3.4. Geography

7.2. Mockup Interaction

7.2.1. Info of surrounding premisses

7.2.1.1. Pool

7.2.1.2. Gym

7.2.1.3. Canal / yacht dock

7.2.1.4. Surrounding POIs

7.2.1.4.1. Supermarkets

7.2.1.4.2. Malls & Shops

7.2.1.4.3. Other properties

7.2.1.4.4. Streets and references

7.2.2. Point-to-click gyro projection