Malaysia handicraft
by Winny Gwee
1. Young adults - in which way/ method do you use to market traditional handicraft to this group?
2. What is your future plan to promote the traditional handicraft to the locals? with the growing interest on new media and technology, what are the opportunities that traditional handicraft offer?
3. Promote the values of traditional handicraft (ROTAN) to young adults.
3.1. Objective
4. In your past promotional events/ campaigns, which age group shown the most interest in traditional handicraft and why?
5. What is the major challenge faced by the corporation in promoting the handicraft?
