YouTube

1. Statistics

1.1. Genres

1.1.1. Music

1.1.2. Comedy

1.1.3. Vlog

1.1.4. How-To

1.2. Audience

1.2.1. Demographics

1.2.2. Maps

1.3. Discovery

1.3.1. Viral

1.3.2. Embedding

1.3.3. Search

2. Competitors

2.1. Vimeo

2.2. Other Countries

2.3. Knock-offs

3. Behind the Scenes

3.1. Advertisement

3.2. Servers

3.3. Employees

3.4. Google

4. Videos

4.1. Loyalty

4.2. HD

4.3. Consistency

4.4. Routines

4.5. Hot Topics

5. Partners

5.1. $$$

5.2. Networking

5.3. Jobs

5.3.1. Record Contracts

5.3.2. Publicity

6. Popularity

6.1. Subscribers

6.2. Views

6.2.1. Videos

6.2.2. Channel