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Comunicación estratégica para campañas de publicidad social
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AA
Angel Arenas
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Comunicación estratégica para campañas de publicidad social
by
Angel Arenas
1. Planificación Estratégica de la comunicación
2. Plan de medios
3. Presupuesto
4. Formulación Táctica
5. Publicidad Social
6. Marketing Social
7. EJECUCIÓN
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