The 4 Ps Marketing

1. The marketing mix is the combination of techniques used to market abrand the techiques are offen called the ps

2. Marketing Mix – Product A product is an item that is built or produced to satisfy the needs of a certain group of people. The product can be intangible or tangible as it can be in the form of services or goods. Marketing Mix – Price The price of the product is basically the amount that a customer pays for to enjoy it. Price is a very important component of the marketing mix definition. Marketing Mix – Place Placement or distribution is a very important part of the product mix definition. You have to position and distribute the product in a place that is accessible to potential buyers. Marketing Mix – Promotion Promotion is a very important component of marketing as it can boost brand recognition and sales. Promotion is comprised of various elements like: Sales Organization Public Relations Advertising Sales Promotion

3. Describing Products Look at these sentences:• This shampoo washes the dirt out of your carpets! • This pen writes for a hundred miles! • This camera takes great pictures! • This mascara makes your lashes longer and thicker!

4. 1. Product 2. Price 3. Place 4. Promotion

5. Elemente of advertising

6. Consumers

7. Budget

8. Taget audience