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Leo Le

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\ by Leo Le $Mind Map: \$

1. Social Media Marketing

1.1.1. What to post?

1.1.1.1. Text only post

1.1.1.1.1. To get comments from audience

1.1.1.1.2. Limited words (80-120 characters)

1.1.1.2. Link post

1.1.1.2.1. to get more traffic to your site

1.1.1.2.2. to increase more engagement, add a clear call to action

1.1.1.3. Photo Post

1.1.1.3.1. Catch people attention and draw engagement

1.1.1.3.2. etc: Poster, Quotes, Flow Chart,

1.1.1.4. Video Post

1.1.1.4.1. Highest Engagement

1.1.1.4.2. etc: Vlogging, Whiteboard video, Play-role, Tutorial, Interview, Live Stream, ask-Leo-Le show

1.1.2. When to post?

1.1.2.1. 8-9am

1.1.2.2. 5-6pm

1.1.2.3. 11-12pm

1.4.1. What to post?

1.4.1.1. Industry Insight

1.4.1.2. Company News

1.4.1.3. SlideShare

1.4.2. When to post?

1.4.2.1. Morning and Midday

1.4.2.2. Mon-Friday

1.4.3. Why use LinkedIn?

1.4.3.1. Generate B2B leads

1.4.3.2. 3rd most use platform for Business Owner

1.4.4. How to use?

1.4.4.1. 20 posts per month

1.4.4.1.1. 1 post per day every weekday over 1 month

1.4.4.2. Every employee to follow/share updates

1.5.1. Education Agents Website

1.5.2. Online newspaper website

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