1. FUNKY TRUTHS FOR THE NOUGHTIES AND BEYOND.
1.1. 1 The tsunami of cheap
1.1.1. A wave of cheapness in all industries except raw materials.
1.2. 2 The age of women
1.2.1. Feminization of all human activity
1.3. 3 Hit singles
1.3.1. Single households
1.4. 4 A world of cities
1.4.1. Cities are on the move
1.5. 5 Fun filled
1.5.1. Entertainment everywhere
1.6. 6 Generic competition
1.6.1. Compete for money, not with other enterprises
1.7. 7 America über alles
1.7.1. Got the talent
1.8. 8 Tacit knowledge rules
1.8.1. Knowledge is vital, must lethal weapon
1.9. 9 The next level of work specialization
1.9.1. More time working with funky design studios.
1.10. 10 Capitalists anonymous
1.10.1. No owners in the conventional sense.
1.11. 11 interactive everything
1.12. 12 Simple silence
1.12.1. Our senses are working overtime.
1.13. 13 Media is material
1.14. 14 Self-assembly lives
1.14.1. Freedom is the new unstoppable virus.
1.15. 15 Soul food
1.15.1. Develop the soulful accompaniments to global capitalism as we go along
1.16. 16 E-(motional) Business
1.16.1. Our time is emotional.
1.17. 17 grey spreads
1.18. 18 RiP inc.
1.19. 19 The you in network
2. FUNKY TIMES
2.1. Since the fall of the Berlin Wall, triumphalism has been in the air.
2.2. The Marxist view, workers should own the major assets of society, the critical means of production.
2.3. Workers control the principal means of production.
2.4. The human brain is gloriously complex and intricate.
2.4.1. The Battles of the Brain
2.4.1.1. Entire countries increasingly compete on the basis of knowledge.
2.4.1.2. Knowledge is the only thing we are left to compete with.
2.5. The Third Knowledge Revolution
2.5.1. Knowledge is the new battlefield for countries, corporations and individuals.
2.5.2. Knowledge spreads internationally and instantly.
2.5.3. Knowledge is out there, it cannot be stopped.
2.6. Revolutions Revisited
2.6.1. It is a revolution that will change the very nature of our societies, economies, industries, firms, jobs, and personal lives.
2.6.2. We need to find world-class partners. We need the best rather than the closest.
2.6.3. Techno-economic parity: the best man or woman wins, no matter where they come from.
2.6.4. Funky business requires a creative search for differentiation
2.6.4.1. How you manage and lead people, will determine whether or not you succeed.
2.6.5. Funky business requires organizational innovation
2.6.5.1. Organizing is the art of achieving extraordinary things with ordinary people.
2.6.5.2. Firms needs to be different, look different, and work in new ways.
2.6.6. Funky business puts management and leadership center stage
2.6.6.1. The age of time and talent
2.6.6.2. Management and leadership are keys to competitive advantage
2.6.7. Funky Business Gives Us The Power
2.6.7.1. Power = freedom.
2.7. Into The Funky Future
2.7.1. Evolution is not right or wrong, it just is.
2.7.2. Questions rather than answers fundamentally drive the future.