Why stores should be allowed to spy on us.
by Jaycee Spivey
1. They hope that shopping won’t be the bore that it is. They want you to say to your mom. “hey can we go to H-E-B with you it’s our favorite store.” They want to make their store fit the taste of everyone. Even people who think of shopping as an alternate to death! And, most especially people who think of shopping as l.i.f.e
2. Stores use cameras to figure out how to boost sales and attract customers.
3. "for instance, the system showed that there was a peak in customers of an Asian background entering a particular entrance every afternoon -- it turned out a tourist bus stopped by that entrance every day at 5pm. The manager opted to place two Asian sales assistant by that entrance around the same time, and this led to a 12 percent increase in sales that day, and a 22 percent increase in the following days,".(Wired.co.uk)
4. They want to know which products to put on sale.
5. Stores use the info so they can make the experience better.
6. “The retailer is not controlling but is managing the flow of information, and the shopper sees the retail brand as helping her shop,” says Jon Stine, director of Internet business solutions at Cisco.”(How Stores Spy On You)
7. C.A: Yes sometimes stores take a bunch of your personal info. But they are using it to send you gifts and coupons so you will by more of their product.
