Copy of LISTED & SOLD
by ming eastwood
1. sold & further service
1.1. Get your moving tips
1.2. final inspect, settlement
1.3. service for life, recommendations
2. offer, counter-offer, acceptance
2.1. window of opportnnity
2.2. mind change anytime
2.3. seal the deal- final stage
3. communication, reporting
3.1. prefer mode/how often with agent
3.2. process/price confidence to yourself
3.3. other agent approach
4. open inspection
4.1. sensational appeal to all senses
4.2. open @ 1st sight
4.3. x times OFI per week
4.4. by appt with schedule
5. target buyer groups
5.1. affect styling
5.2. copy writing
5.3. media selection
6. your goals
6.1. timing
6.2. special purpose
6.3. financial lifestyle, situational
7. preparation
7.1. renovating, face lift
7.2. deduster, styling staging
7.3. legals, building/pest inspection
8. method of selling
8.1. for sale, private treaty
8.2. auction
9. marketing plan
9.1. online, websites
9.2. print adv, photo, video, sola signs
9.3. b/cast database telemarketing neighbours
10. pricing process
10.1. downward move
10.2. upward-bidding up
10.3. 10%, demand v supply, perception, real values to buyer, professionals