Competing on Analytics
by Oscar Rafael Velázquez Nava
1. Leading organizations
1.1. Retailers
1.1.1. Amazon
1.2. Losgistics organizations
1.2.1. UPS
1.3. Sports Clubs
1.3.1. New England Patriots
1.4. Services
1.4.1. Barclays
2. Requiremnets
2.1. Investment
2.1.1. Technology
2.1.2. Data Storage
2.2. Executives vocal
2.2.1. Willigness to change
2.2.2. Unswerving commitment
2.2.3. Work
2.3. Data strategy
2.3.1. Data warehouse
2.3.2. Accessibility to information
2.4. Business Intelligense software
2.5. Computing hardware
3. Key attributes
3.1. Widespread use of modeling and optimization
3.1.1. Predictive modeling
3.1.2. Regression analysis
3.1.3. Complex modeling
3.2. Enterprice approach
3.2.1. Decisions based on data
3.3. Senior executives advocates
3.3.1. Support changes
3.3.1.1. Culture
3.3.1.2. Processes
3.3.1.3. Behaivior
3.3.1.4. Skills
4. Competitive advantages
4.1. Customer service
4.2. Marketing
4.3. Logistics
4.4. Human Resources
4.5. Productivity
4.6. Profit increase
4.7. Financial performance
5. Sources of strenght
5.1. The right focus
5.1.1. Strategy
5.1.2. Functions
5.2. The right culture
5.2.1. Dicipline
5.2.2. Team work
5.2.3. Leadership
5.3. The right people
5.3.1. Skills
5.3.1.1. Analytical people
5.3.2. Experience
5.3.3. Motivitation
5.4. The right technology
5.4.1. IT
5.4.2. Software and Hardware
5.4.3. Algorithms