Media Convergence & Participatory Culture

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Media Convergence & Participatory Culture von Mind Map: Media Convergence & Participatory Culture

1. These companies control a majority of television stations, Cable providers, and radio. Their advertisements will also be seen all over the internet as they begin to merge from Television to websites and online articles.

2. CBS, Disney, GE, Time Warner, and Viacom

3. Media Conglomerates

3.1. Methods: Phone Ads, Internet Radio, Car Radio, Fliter Bubbles, Billboards, Magazines, Mail ads.

4. Consumers, Creators

4.1. Social Media (Instagram, Twitter, Facebook, Reddit, Snapchat, Soundcloud, WhatsApp)

4.1.1. Facebook Live, Reposting, Commenting, Liking, Posting, Remixing, Viewing, Following

4.1.1.1. Biggest participators would consist of Celebrities, Teens, Businesses, Students.

4.2. Methods: Phones, Ipads, computers, Laptops. Car Radio,Fliter bubbles and Internet Radio.

4.3. Consumers are all the main target for all forms of advertisments. Now a days consumers are directly targeted by what they search or what they share. Even people making videos from home are able to get their videos shared directly to people that may be interested.

5. Advertisers

5.1. All Platforms (TV, Websites, Social Media, Print)

5.1.1. Commercials, Billboards, Filter bubble, Popup ads, Spokesperson, Sponsorships

5.1.1.1. Reach out to specific demographics, age groups, genders, and also collect your searches and online activity to send you personalized ads

5.2. Methods: Magazines, phone ads, computers, TV and Radio.

5.3. Advertisement directly affects all consumers. Print AD is the oldest form of advertisement but now a days it has revolutionized and converged into a paper free method. Ads pop up in  almost every social media website a person is on.