1. Contacts
1.1. Mob. 049 152 598 02478
1.2. Email: [email protected]
1.3. FB: www.facebook.com/nataly.popova.16
1.4. LinkedIn:
2. Soft Skills Summary
2.1. Motivated
2.2. Responsible
2.3. Flexible
3. Personal goals
3.1. To expand experience in online marketing (SEO, cross-platformed advertising campaigns, CRM, Programmatic Buying)
3.2. To gain international experience
3.3. To broaden horizons
4. Certificates & Conferences
4.1. Test DaF (Deutsch als Fremdsprache - C1)
4.2. Cambridge Business English Certificate (C1)
4.3. Digital Oktober Conference (Moscow 2015; 2016)
5. Languages
5.1. Russian (mother language)
5.2. German (C1, Masterstudium auf Deutsch)
5.3. English (C1, Proficiency)
6. Where am I now
6.1. 3rd semester in Master programm Medienmanagement at the Bauhaus-Universität Weimar (4 semesters in total)
6.2. Working at Estee Lauder Russia from home office - SMM projects
6.3. Living in Wemar
7. Interests
7.1. Business Literature
7.2. Music
7.3. Sport (fitness + yoga)
7.4. Nabokov and Dostojevskij
8. Professional Experience
8.1. Social Media Marketing
8.1.1. Paid Advertising (Facebook, Instagram)
8.1.2. Content Creation (community, ads)
8.1.3. Community management
8.1.4. Monthly reporting (Facebook Insights, Google Analytics, Socialbakers.com)
8.1.5. Events with advocates, community leaders
8.1.6. Analytics (Google Analytics - UTM campaign tracker)
8.1.7. Cooperation with agencies: briefing and management
8.1.8. Special projects: 6 month contest in partnership with 6 leading beauty bloggers in Moscow; Facebook live translations from events;
8.2. Corporate Communications
8.2.1. CSR (corporate social responsibility programs maintaince)
8.2.2. Communication with opinion leaders
8.2.3. Assistance in internal/external events organizations
8.2.4. Texts (press releases, brochures, etc.)
8.2.5. Agencies briefing and management
9. Education
9.1. Elementary School
9.1.1. Music School