Bü Marketing Persona
Christian Bueschkingにより
1. Awareness
2. Sources
3. Worldview
3.1. Personality
3.2. Motivation for Online Activity
4. Fears
5. Goals
5.1. Goal
5.2. Goal
6. Values
7. Name
7.1. Christian Büschking
8. Demographics
8.1. Age
8.1.1. Sehr alt
8.2. Gender
8.2.1. Männlich