LeanUXMachine, Interactive Design, Ariel Eshel

1. Role of graphics:

1.1. to support the user experience

1.2. Enhance clarity & simplicity

1.2.1. Example

1.2.1.1. Instead of text explaining security rules, convey them as an interactive game

1.3. Create a focus (or few) in each screen

1.3.1. focus should be on the button for the next step

1.4. A reason to interact

1.5. Branding

2. Horrible graphics can kill the best application

3. Copy from other sites

3.1. Combine the best things you've leart from wasting a whole week learning other products