How Micro Economics Can Transform Your Small Businesses

1. It's All @ Your Decisions

1.1. Change Your Business One Decision at a Time

2. Market Busting

2.1. Redefine Profit Drivers

2.2. Compete Differently

3. Motivator, Wake Up Call

3.1. Harness the Adrenalin from your fears...

4. Fear

4.1. Work on Things Which You Have Direct Control Over

4.2. Be Aware of the Trends, Do Not Succumb to Them

5. Focus on Market Needs

5.1. Then Focus On Creating Outcomes

6. Opportunity

6.1. Increase Efficiency

6.2. Focus on Effectiveness of Outcomes

7. Make the Future You Want!

7.1. Don't Be Intimidated by a Future You Cannot Predict

7.2. Make Up Your Mind to Make the Future You Want!

8. Tension is Your Friend

8.1. Beware of Rationalization

8.2. Pay Attention Tension

9. Experience Matters

9.1. What's changed in your market?

9.2. What are you going to do about it?

10. Market Busting

10.1. Sell the Customer the "Outcomes"

11. Stay Alert

11.1. Look for Opportunities to Diversify

12. Assembled By Greg Balanko-Dickson

13. Micro Decisions & Actions

13.1. Ignore Headlines