1. IMC Program
1.1. Core Courses
1.1.1. Consumer Insight (455)
1.1.2. Marketing Management (452-0)
1.1.3. Financial Accounting (450)
1.1.4. Statistics and Marketing Research (451)
1.1.5. IMC Strategic Process (460)
1.2. Elective Courses
1.2.1. IMC 430s
1.2.1.1. Entertainment Marketing and Analytics (431)
1.2.1.2. Media and Integrated Marketing (433)
1.2.1.3. Understanding Media and Content (432)
1.2.2. IMC 440s
1.2.2.1. Strategic Planning in an E-Commerce Environment (442)
1.2.3. IMC 450s
1.2.3.1. Analytic Techniques (451-4)
1.2.3.2. IMC Law, Policy and Ethics (459)
1.2.3.3. Communications and Persuasive Messages (454)
1.2.4. IMC 460s
1.2.4.1. Media Economics and Technology (461)
1.2.4.2. Brand Communication Decisions (463)
1.2.4.3. Building Brand Equity (465)
1.2.4.4. Marketing Mix Analysis (462)
1.2.4.5. Global Perspectives (466)
1.2.4.6. Brand Content in a Social World (464-1)
1.2.5. IMC 470s
1.2.5.1. Crisis Communications (475)
1.2.5.2. Investor Relations (473)
1.2.5.3. Marketing Public Relations (472)
1.2.6. IMC 480s
1.2.6.1. Digital, Social and Mobile Marketing (482)
1.2.7. IMC 490s
1.2.7.1. Advanced Marketing Models (490)
1.2.7.2. Digital Marketing, Media and Innovation (498)
1.2.7.3. Internal Communications (490)
1.2.7.4. Behavioral Economics (498)
1.2.7.5. Allocation and Optimization Models (498)
1.2.7.6. Introduction to Strategic Communications (498)
1.2.7.7. Digital Analytics (498)
1.2.7.8. Social Media (498)
1.2.7.9. IMC Leadership (490)
1.2.7.10. Shopper Marketing (490)
1.2.7.11. Leading Media Organizations (490)
1.2.7.12. Marketing Models (498)
1.2.7.13. Marketing Measurement of Communication Effects (498)
1.2.7.14. Customer Value Innovation (490)
2. MSJ Program
2.1. Quarter 1 Courses
2.1.1. Journalism Methods: Multimedia (400-0)
2.1.2. Journalism Methods: Newswriting (400-1)
2.1.3. Intro to Editing and News Judgment (400-2)
2.1.4. Foundations of Interactive Journalism (400-3)
2.1.5. Frameworks for Modern Journalism (402-0)
2.2. Quarter 2 Courses
2.2.1. Choose 1
2.2.1.1. News Reporting (421-4)
2.2.1.2. Video Journalism (433-0)
2.2.2. Choose 1
2.2.2.1. Magazine and Interactive Journalism (490)
2.2.2.2. Video Journalism (433-0)
2.2.2.3. Interactive News Producing and Editing (451-0)
2.3. Quarter 3 Courses
2.3.1. Choose 1
2.3.1.1. Advanced News Reporting (421-5)
2.3.1.2. Feature and Magazine Writing (424-0)
2.3.1.3. Advanced Video Journalism (433-1)
2.3.1.4. Producing a News Website (470)
2.3.1.5. Interactive Storytelling with JavaScript (480-0)
2.4. Quarter 4 Capstone
2.4.1. Choose 1
2.4.1.1. Politics and Government Reporting (DC) (438-1)
2.4.1.2. Documentary Project (433-4)
2.4.1.3. Long-Form Non-Fiction Narrative (436)
2.4.1.4. Interactive Innovation Project (435-1)
2.4.1.5. NUVention Media (435-2)
2.4.1.6. Interactive Long-Form Narrative (439-0)
2.4.1.7. Sports Project Capstone (490-0)
2.5. Quarter 5 (Optional)
2.5.1. National Security Specialization (DC) (422)
2.5.2. Global Reporting Residency Abroad (440)
2.6. Any Quarter
2.6.1. Ethics and Law (401)
2.6.2. Data Literacy (Choose 1)
2.6.2.1. Enterprise Reporting with Data (425-3)
2.6.2.2. Audience Insight (455-0)
2.6.2.3. Digital Frameworks for Storytelling (490-0)
2.7. Elective Courses
2.7.1. JOUR 400s
2.7.1.1. Sports and Society (404-0)
2.7.1.2. Intro to Sports Reporting (404-4)
2.7.1.3. News Graphics and Design (406-0)
2.7.1.4. Photojournalism (408-0)
2.7.2. JOUR 410s
2.7.2.1. Global Journalism (410-0)
2.7.3. JOUR 420s
2.7.3.1. Intro to Urban Issues Reporting (421-1)
2.7.3.2. U.S. Security and Civil Liberties (422-0)
2.7.3.3. Introduction to Business Journalism (423-0)
2.7.3.4. Magazine Editing (424-1)
2.7.3.5. Introduction to Health and Science Journalism (425-0)
2.7.3.6. Enterprise Reporting with Data (425-3)
2.7.4. JOUR 430s
2.7.4.1. TV News Producing and Performance (433-5)
2.7.4.2. Watchdogs in Washington Seminar (438)
2.7.4.3. Covering Conflicts, Terrorism and National Security (438-2)
2.7.5. JOUR 450s
2.7.5.1. Audience Insight (455-0)
2.7.6. JOUR 460s
2.7.6.1. How 21st Century Media Work (461)
2.7.7. JOUR 470s
2.7.7.1. Producing a News Website (470)
2.7.7.2. Freelancing (473-0)
2.7.7.3. Inside Business-to-Business Media (474-0)
2.7.7.4. Travel Writing (476-0)
2.7.8. JOUR 480s
2.7.8.1. Interactive Information Design (480-0)
2.7.8.2. Personal Narrative (480-0)
2.7.8.3. Media Design, Research, and Testing (480-0)
2.7.8.4. How to Build a Better Story (480-0)
2.7.8.5. Advanced Interactive Storytelling (480-0)
2.7.8.6. Privacy and Civil Liberties (480-0)
2.7.8.7. Interactive Storytelling with JavaScript (480-0)
2.7.9. JOUR 490s
2.7.9.1. Audio Reporting (490-0)
2.7.9.2. Sport as a Social Institution (490-0)
2.7.9.3. Video Storytelling (490-0)
2.7.9.4. Digital Frameworks for Storytelling (490-0)
2.7.9.5. Covering Popular Music (490-0)
2.7.9.6. Advanced Photojournalism (490-0)
2.7.9.7. Social Justice Project (490-0)
2.7.9.8. Collaborative Innovation in Journalism and Technology (490-0)
2.7.9.9. Sports Marketing (IMC) (490-0)
3. BSJ Program
3.1. Freshman Courses
3.1.1. Reporting and Writing (201-1)
3.1.2. Multimedia Storytelling (201-2)
3.1.3. Intro to 21st Century Media (202)
3.2. Sophomore Courses
3.2.1. Enterprise Reporting in Diverse Communities (301)
3.2.2. Media Presentation (Choose 1)
3.2.2.1. News/Online (310)
3.2.2.2. Magazine (311)
3.2.2.3. Producing for Broadcast and the Web (312)
3.3. Junior Courses
3.3.1. Media Law and Ethics (370)
3.3.2. Journalism Residency (Choose 1)
3.3.2.1. News/Online: Reporting (345)
3.3.2.2. News: Presentation (346)
3.3.2.3. Magazine: Writing (355)
3.3.2.4. Magazine: Presentation (356)
3.3.2.5. Broadcast: Reporting (365)
3.3.2.6. Broadcast: Production (366)
3.3.2.7. Marketing Communications: Writing (385)
3.3.2.8. Marketing Communications: Tactics (386)
3.4. Elective Courses
3.4.1. JOUR 320s
3.4.1.1. Storytelling: Interactive News (320)
3.4.1.2. Storytelling: Magazine and Feature Writing (321)
3.4.1.3. Storytelling: Video Reporting, Shooting and Editing (322)
3.4.2. JOUR 360s
3.4.2.1. Video Documentary (368)
3.4.2.2. Audio Documentary (369)
3.4.3. JOUR 370s
3.4.3.1. Journalism of Empathy (371)
3.4.3.2. International Journalism: South Africa (372)
3.4.3.3. Investigative Journalism (373)
3.4.3.4. Literary Journalism (375)
3.4.3.5. Media Design (376)
3.4.3.6. Photojournalism (378)
3.4.4. JOUR 380s
3.4.4.1. Legal Reporting (380)
3.4.4.2. Business Reporting (381)
3.4.4.3. Environmental Reporting (382)
3.4.4.4. Health and Science Reporting (383)