Audiences

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Audiences by Mind Map: Audiences

1. Your Opportunity

1.1. Products

1.2. Partner

1.3. Audiences

1.4. Authority

2. Female / UK / 34+

2.1. Engaged Shoppers

2.1.1. Datalogix UK All Holiday Travelers Destinations

2.1.2. Datalogix UK Affluent Mums

2.2. Sell your own services

2.3. Grow your visibility

2.4. Sell third party products

2.5. Create membership site

3. Your Offer

3.1. Features

3.2. Benefits

3.3. Uniqueness

3.4. So What?

4. Male/Female / UK / 34+

4.1. Engaged Shoppers

4.1.1. Datalogix Visa UK Air Travel

4.1.2. Datalogix Visa UK Freq Travel

4.1.3. Datalogix Visa UK Luxury Travel

4.1.4. Datalogix Visa UK Theme Parks

4.1.5. Datalogix Visa UK High End Clothing

4.2. Frequent Travellers

5. Female / US / 34+

5.1. Engaged Shoppers

5.1.1. Women's Clothes Luxury Brands

5.1.2. Travel Above Average Spend

5.1.3. Online Shoppers

5.1.4. Travel Enthusiasts

5.1.5. Visa Upscale Hotels

5.1.6. Affluent Online Shoppers

5.1.7. Mastercard Intl Air Business Travel Top Tier

5.1.8. Mastercard Train Travelers Top Tier

5.1.9. Mastercard Travel Agencies Top Tier

5.1.10. /Mastercard womens Apparel Top Tier

5.2. Frequent Travellers

5.2.1. Highly Likely International Travel

5.2.2. Highly Likely Personal Travel

5.2.3. Above Average Retail Spenders

5.2.4. Above Average Heavy Spenders

5.2.5. International Travel

5.2.6. Travel Enthusiasts

5.2.7. Mastercard Train Travelers

5.2.8. Domestic Air Travel

5.2.9. Visa Cruises High Spend

5.2.10. Visa Luxury Cosmetics Online

5.2.11. Visa Luxury Travellers Online

5.2.12. Impulse Buyers

5.2.13. Epsilon Fall Seasonal Shoppers above avg and heavy/

5.2.14. Epsilon Social Media Review Readers highly Likely Travel

5.2.15. Epsilon Winter Seasonal Shoppers above Avg and Heavy Travel

5.2.16. Above Avg Health and Beauty shoppers

5.2.17. Travel & Entertainment Cardholders

5.2.18. Above Avg Gift Buyer Spend

5.2.19. General Gift Buyers Last 12 Months

5.3. Leisure Travelers

5.3.1. Visa Affluent Shoppers Online High Discretionary Spend

5.3.2. Air Travel High Spenders

6. Branding

6.1. Content

6.2. Personality

6.3. Positioning