ARRR! Mobile
by Bram Willemse
1. 1. Problem
1.1. Paying for stuff you don't need
1.2. Only plans for single devices
1.3. Long term contracts, lack of flexibility
1.4. Too complicated plan selection process
2. 2. Solution
2.1. We're starting a movement
2.2. We've written a manifesto
2.3. With this movement we're starting our own provider: ARRR! Mobile
2.4. We're going to the win the auction in summer 2010
2.5. And launch our own unlimited data product
3. 3. Explanation
3.1. Figures
3.1.1. We'll reach out to a 2+ million audience
3.1.2. Together with our audience we'll gather capital
3.1.3. With audience & capital we'll attract investors
3.2. Costs
3.2.1. Will be covered by our figures
3.2.2. ~1 €/GB (to be decreased in near future to maybe 0,25 €/GB)
3.3. MVP
3.3.1. €x/month for ....
3.3.2. Smart algorithms to manage consumption
3.3.3. interact with audience to keep improving
4. 4. What we need
4.1. We want to fuel the movement
4.1.1. for the first 3 months
4.1.2. content creation
4.1.3. community captivation & management