JK's Book Project Structure: "Having your own company in China"
da Alex Osterwalder
1. Hub Section 2
2. Hub Section 1
3. "special" spreads
3.1. Hub Section 3
4. why are business models so important today?
5. Key Actitivities
6. Key Resources
7. SystemCCP
7.1. who should think about business models for (personas)?
7.2. business models in the firm
8. Economy
8.1. how can we best describe business models?
8.1.1. Value Proposition
8.1.2. Distribution Channels
9. Strategy(ies)
9.1. Level 1
9.1.1. Sub-level 1
9.1.2. Sub-level 2
9.1.3. Sub-level 3
9.1.4. Sub-level 4
9.1.5. Scenarios
10. China Co.
10.1. how other concepts can help us reflect on business models
10.1.1. Business Model & Competitive Environment
10.1.2. Unbundling Businesses
10.1.3. Long Tail Business Models
10.1.4. Multi-Sided Markets
10.1.5. Customer Segments
10.1.6. Open Business Models