behaviour change & the environment

1. approaches to behaviour change campaign

1.1. advertising

1.2. social marketing

1.3. education

2. Theories of behaviour change

3. to do

3.1. visit library

3.2. check out www

3.2.1. Identity Campaigning

4. current behaviours

4.1. SEABS

4.2. attitude behaviour gap

4.3. gender differences

4.4. socio-economic differences

5. Questions to self

5.1. length?

5.2. breadth v depth?

6. Current situation environment

7. current research?

7.1. who

7.1.1. Government

7.1.2. academics

7.1.3. NGOs

7.2. why

7.2.1. politics

7.2.2. etc