1. Media and Coporate Influence
1.1. Authenticity and Marketability
1.1.1. Evolution from a grassroots to mainstream
1.1.1.1. Changes in lyrical themes and sound to reach broader audiences
1.1.2. Potential shifts in artistic integrity due to corporate influence
1.2. Impact on fashion, language, and lifestyle
1.2.1. Collaborations and crossovers
1.3. Power dynamics between artists and major record labels
1.3.1. Pressure to conform to marketable images and themes
1.3.1.1. Leds to more pop-oriented music
1.4. Redefining the music industry and revenue models
1.4.1. Brand sponsorships and commerical endorsement
1.4.2. Prioritizes quick hits and shorter repeatable tracks for more plays
2. Cultural Significance
2.1. Influence on youth
2.1.1. Influence on streetwear, slang, and dance on millennial and Gen Z identity.
2.2. Globalization of hip hop
2.2.1. How different cultures interpret and integrate hip hop elements
2.2.2. Rise of one-hit-wonder instant popular artists with short careers due to social media
2.3. Reflection of social issues
2.3.1. Hip hop as a tool for activism and expression worldwide
2.3.2. Focus on community issues, systemic inequality, police brutality, and resilience