Benefit - Cost Analysis

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Benefit - Cost Analysis by Mind Map: Benefit - Cost Analysis

1. Project objectives

1.1. The title "Moments that have defined our nation" (working title)...

1.1.1. shall comprise between 400.000 and 450.000 characters and 25 b/w images

1.1.2. shall be ready for print by 01 October 2014

1.1.3. shall be released on 01 November 2014

1.1.4. shall be sold for 25 € per copy (hardcover), 17 € per download

1.2. Initial print run: 10.000 copies (hardcover) + eBook

1.3. To be sold in A, CH, D + online

1.3.1. Amazon

1.3.2. Libri

1.3.3. KNV

2. Estimated resources

2.1. Printing

2.1.1. 22.000 €

2.2. Distribution center & delivery:

2.2.1. 5.000 €

2.3. Editorial team

2.3.1. 8.000 €

2.4. Interview transcriptions

2.4.1. 500 €

2.5. Photographer

2.5.1. 10.000 €

2.6. Graphic design

2.6.1. 2.000 €

2.7. Total estimated resources

2.7.1. 47.500 €

3. Anticipated benefits

3.1. Revenue hardcover between 01 Nov and 25 Dec

3.1.1. Books sold in A

3.1.1.1. 7.000 copies = 70.000 € revenue

3.1.2. Books sold in D

3.1.2.1. 500 copies = 5.000 € revenue

3.1.3. Books sold in CH

3.1.3.1. 500 copies = 5.000 CHF revenue

3.2. Revenue hardcover between 26 Dec 14 and 31 May 15

3.2.1. Books sold in A

3.2.1.1. 1.000 copies = 10.000 € revenue

3.2.2. Books sold in D

3.2.2.1. 50 copies = 500 € revenue

3.2.3. Books sold in CH

3.2.3.1. 50 copies = 500 CHF revenue

3.3. Revenue eBook

3.3.1. Estimated downloads international

3.3.1.1. 5.000 total = 60.000 €

3.4. Paperback rights

3.4.1. 10.000 €

3.4.1.1. Author: 80% =8.000 €

3.4.1.2. Publisher: 20% =2.000 €

3.5. Total anticipated revenue

3.5.1. 153.000 €