Social Media Marketing
by Gaurav Gurbaxani
1. Conversations
1.1. Not a 1 way boring conversation
1.2. Multiple people chiming in
1.3. Groups
1.4. Employees
1.5. Government Body.
2. Amplify Your Key Message
2.1. Attracting the right talent
2.2. Testing a new product
2.3. Feedback from customers
2.4. Awareness
2.5. Webinars
2.6. Free Trials
3. Platforms
3.1. Network
3.1.1. Facebook
3.1.1.1. Groups
3.1.1.2. Pages
3.1.1.3. Messenger Bot
3.1.2. Linkedin
3.1.2.1. Groups
3.1.2.2. Pages
3.1.2.3. Profiles
3.1.2.4. Online Resume/CV
3.1.2.5. Endoresements/Testimonials
3.1.2.6. Connections
3.1.3. Twitter
3.2. Blog
3.2.1. Influencers
3.2.2. Guest Blogs
3.3. Forum
3.3.1. Quora
3.4. Instagram
3.5. Whatapp
3.5.1. Messager Bot Automation
3.5.2. Sequences
3.5.3. Payments
3.5.4. Automated Reminders
4. Tools
4.1. Google Alerts
4.2. Google Trends
4.3. Hootsuite
4.4. Moz
4.5. Buzzsumo
5. Content Formats
5.1. Video
5.1.1. Objective
5.1.2. Create
5.1.3. Optimize
5.1.4. Distribute
5.1.5. Repurpose
5.2. Infograhics
5.3. Articles
5.3.1. Wikihow Websites