This is just a demo map that you can delete right away, if you feel like it...
keep up with assignments.
techniques for creating emphasis, making important things bigger or brighter, not too much text because things blend together and get lost
why?, adding emphasis makes sure that the reader atleast reads the importand parts of your peice of work.
it is important to make titles bold and contrast with other information., when people are drawn to a title they remeber it better and makes more effective advertising., font, color and size are good contrasting tools to use.
contrast is one of the quickes and most effective ways to draw attention, (don"t be afraid to use it)
strong alignment helps tie the whole piece together and is less confusing.
important information like telephone numbers should be big and in an obvious place so they are easy to find
It is a very imporant general technique that helps tie a whole piece together
visual weights are supposed to make a whole page visually even
using black and white only, using black and white the correct way can still create an impact and is usually cheaper as well.
using color, appropriately and effectively use color, to create a balance of the page., appropriate colors are important
runaround text alignment, text wrap- the text wraps around an image or other object.
asymmetric text alignment, visually interesting difficult to read, better with short lines of text, EX: magazines
concrete text alignment, hard to read visually interesting
grid structure, multiple page documents, one to seven colomb grids, the grid structures help create a layout for a page and keep information organized. can be flexible and still keep things organized.
repeating some visual aspects of a shape, color, line, etc., EX: bullet points, lines, initial caps.
pages visually organized, conistent, and unified
begnners fail to use enough repetition, do not seek all opportunities for repetition
proximity, spacial location-close related items are closer together
closure, natural tendency to close groups
continuation, eye seeks relationships: eye follows line, curve, sequence of shapes.
achieved by repetition, the human eye seeks unity- everything looks like it belongs together, easier to read, group similarities
does not protect facts, ideas, systems, methods of operation
published and unpublished works
copyright is sometimes registered so their work is known publically as copyritten
the best way to go about using someone elses original work is to get their permission, copyright office cannot give permission to use copyrighted works.
symbol contains two small C's in a circle instead of one like regular copyright
allows creators to decide what rights to waive or communicate and share.
visual elements, deciding what you want to say and what visual elements you want to include is an important first step
layout, placement of the visual elements on the page., determine what is required in the whole piece and begin designing the layout
audience, determining who your audience is is an important thing to do before you start your design., figure out what speaks to them, try putting yourself in their position.
leads the reader from one element to the other visually., New node
verbal, how text is arranged on the page., order in which the reader reads material on the page., consistency is important, as well as a logical reading path.
visual, order that viewer looks at images on the page., determined by the placement and direction the picture is places