7 Functions of Marketing for Adidas
저자: Alex Anaya
1. Promotion
1.1. Adidas promotes their business by using athletes to wear their brand, and encourage others to buy it as well. Right now they have just released a new limited yeezy shoe to get customers to buy.
2. Pricing
2.1. prices can vary on different products, but usually shoes average around 110$, Clothes around 25$, and some items like yeezys can be around $1000-5000
3. Product/Service management
3.1. A product that has changed in adidas is its shoes. They have created new technology to make the shoe more comfortable and slim. Adidas sells mostly apparel and they have changed their companys logo twice
4. Selling
4.1. The brand Adidas sells their products at retail stores , and they have a online website where their products can be shipped
5. Adidas accepts basically evrey form of pay
6. Distribution
6.1. Adidas uses a lot of surveys from people who buy their product to get feedback to make sure the customer likes what they buy
7. Financing
7.1. Adidas accepts almost every form of pay
8. Marketing-info management
8.1. Adidas has customer service in good customer service in stores, they also have twitter, instagram, and youtube.;