Milk Plus

1. OFF-LINE

1.1. Award

1.1.1. Sudsupda Magazine

1.1.2. Ok Magazine

1.2. LED Billboard

1.2.1. Suvarnapum Airport

2. Paid-Media

2.1. Seeding

2.1.1. Fake vs. Real

2.2. Third-party page

2.3. Tie-in product on Youtube

2.4. PR

2.4.1. Online New

3. O2O

3.1. Campus Tour with worshop

4. OS

4.1. Seeding

4.2. Viral Clip Video

4.3. KOLs Review

5. CRM

5.1. Specific Promotion / Short term 7-14 days per quarter

5.2. Activity : E - Stamp

6. Owned-Media

6.1. Social Media

6.1.1. Facebook

6.1.1.1. Pre-PR New Presenter

6.1.1.2. New Ad

6.1.1.3. Video Viral

6.1.1.4. Send Premium Milk Set

6.1.2. Twitter

6.1.2.1. Pre-PR

6.1.2.2. PR New Ad

6.1.2.3. Video Viral

6.1.2.4. Send Premium Milk Set

6.1.3. Instagram

6.1.3.1. Pre-PR

6.1.3.2. New Ad

6.1.3.3. Video Viral

6.1.3.4. Send Premium Milk Set

6.1.4. Line

6.1.4.1. New Ad

6.1.4.2. Video Viral

6.2. Website

6.2.1. New Banner