Personal Brand Framework
저자: Aiki Tran
1. Limiting Factors
1.1. Time
1.2. Money/Resources
1.3. Mindset
1.4. Data Overload
2. Experiences
2.1. Past
2.1.1. Lessons Learned
2.1.2. Applications
2.2. Present
2.2.1. Current Systems
2.3. Future I AM
2.3.1. Passions
2.3.2. Hobbies
2.3.3. Bigger Cause
3. Weekly Checklist
4. I AM
4.1. Solve Issue for others
4.1.1. Define WHO
4.1.2. What Issues
4.2. Measurable Results
4.2.1. Systems Thinking
4.2.1.1. Input - LF = Results
4.2.2. HOW & WHAT
4.3. Limiting Factors
4.3.1. What are They?
4.3.2. Why do they Exist?
5. Digital Trust Factors
5.1. Social Proof
5.1.1. Who are they?
5.1.2. Written/Video Testimonials
5.1.3. Ratings and Reviews
5.1.4. Trust Worthy Alliances
5.2. Digital Trails
5.2.1. Authority Like Blogs
5.2.2. Conversation with other "experts"
5.2.3. Google Trails of "name"
5.3. Presentation
5.3.1. Appearances
5.3.2. Sincerity & Tone
5.3.3. Real Or Not?