1. Chain
1.1. Value creation logic
1.1.1. Transform inputs into products
1.2. Primary technology
1.2.1. Long-linked
1.3. Primary activity
1.3.1. Inboud logistics
1.3.2. Operations
1.3.3. Outbound logistics
1.3.4. Marketing
1.3.5. Service
1.4. Interactivity relationship
1.4.1. Sequential
1.5. Activity interdependance
1.5.1. Pooled
1.5.2. Sequential
1.6. Key cost drivers
1.6.1. Scale
1.6.2. Capacity utilization
1.7. Key value drivers
1.7.1. -
1.8. Business value structure
1.8.1. Interlinked chains
2. Shop
2.1. Value creation logic
2.1.1. Solving customers problems
2.2. Primary technology
2.2.1. Intensive
2.3. Primary activity
2.3.1. Problem-finding & acquisition
2.3.2. Problem-solving
2.3.3. Choice
2.3.4. Execution
2.3.5. Control / evaluation
2.4. Interactivity relationship
2.4.1. Cyclical
2.4.2. Spiralling
2.5. Activity interdependance
2.5.1. Pooled
2.5.2. Sequential
2.5.3. Reciprocal
2.6. Key cost drivers
2.6.1. -
2.7. Key value drivers
2.7.1. Reputation
2.8. Business value structure
2.8.1. Referred shops
3. Network
3.1. Value creation logic
3.1.1. Linking customers
3.2. Primary technology
3.2.1. Mediating
3.3. Primary activity
3.3.1. Network promotion
3.3.2. Service provisioning
3.3.3. Infrastructure operation
3.4. Interactivity relationshop
3.4.1. Simultaeous
3.4.2. Parallel
3.5. Activity interdependance
3.5.1. Pooled
3.5.2. Reciprocal
3.6. Key cost drivers
3.6.1. Scale
3.6.2. Capacity utilization
3.7. Business value structure
3.7.1. Layered & interconnected networks
3.8. Key value drivers
3.8.1. Scale
3.8.2. Capacity utilization