100 different artists publishing at least 1 work

1. artists

1.1. publish

1.1.1. ebooks

1.2. share

1.2.1. urls to publishd works

1.2.1.1. on facebook

1.3. invite friends to publish as well

1.3.1. through email invites

1.3.2. through facebook invites

2. internal team

2.1. invite

2.1.1. artists the team knows

2.2. give

2.2.1. free accounts to first 1000 people

2.3. advertise

2.3.1. on google adwords with $5 a day 100 clicks for a month