1. BRAINSTORMING
1.1. Make User Segmentation (Cohorts)
1.2. Make Design of new Features
1.3. Connect fully Google Analytis
1.4. Let Internal People test our Datingsites
1.5. Let external people for money test our sites and collect Feedback
1.6. Make NICHE specific features!!
1.7. Identify USAGE PROBLEMS on our site
1.7.1. check recordings
1.8. Make a list of complaints from users
1.8.1. freshdesk
1.8.2. cancelation surveys
1.8.3. review portals / internet
1.9. gather feedback from affiliates
2. TASKS UNSORTED
3. PHASE 1 - Project Planing
4. PHASE 2 - Research
4.1. Select Competitors which we will Screenshot
4.2. Agree on a Format in Compare Doctor
4.3. Put in Compare Doctor all the Screenshots
4.4. Competitor research
4.5. Evaluate User Feedback
4.6. Let People from other departments
5. PHASE 3 - Feature Selection
5.1. Decide which new Features we want include
5.2. Rate new Features
6. PHASE 4 - Feature Description
6.1. For each feature write a description so all participants understand it completely and there are no assumptions in future about what it should have been doing and it is not doing.
7. PHASE 5 - Design
7.1. Prepare design
7.2. Approve designs for clickdummy
8. PHASE 6 - Clickdummy
8.1. Create clickdummy
8.2. Approve clickdummy.
9. PHASE 7 - Preparation Order for Development
10. Analyse what can be better done on our existing Modules (Features)
10.1. Make Clickdummy of Version 4.0
10.1.1. Make Clickdummy of Version 5.0
11. Rework
11.1. Rework the Chat
11.2. Rework Perfect Match
12. FEATURE IDEAS
12.1. SK 4 ALREADY AGREED AND PREPARED FEATURES
12.1.1. ★ regpage2 photo upload redesign
12.1.2. Implement autocomplete feature for region field on regpage2
12.1.3. ★ LP existing user - promote other projects
12.1.4. ★ related NICHEs - cross-selling (adult - milf - sm)
12.1.5. ★ WEB: giphy integration to sending message widget
12.1.6. ★ CA: giphy integration to all responders
12.1.7. ★ WEB: send photo in message widget
12.1.8. ★ CA: send photo integration to all responders
12.1.9. Send virtual gifts for coins (frontend)
12.1.10. cooladmin - virtual gifts creator
12.1.11. top menu + fixed bottom menu
12.1.12. Chat - send msg widget position
12.1.13. ONE CLICK Buy Coins again (after he paid already one time with his CC)
12.1.14. ONE CLICK Buy Membership (same here, we have his CC data)
12.1.15. EARN COINS page + related changes
12.2. IDEAS unsorted
12.2.1. Send Video
12.2.2. Facebook Like Postings for Coins
12.2.3. Location Sharing
12.2.4. PERSONALISATION IDEAS
12.2.4.1. CREATION OF PROFILE
12.2.4.1.1. add to the regpage description + age of the partner, what the user is searching for (not only about him) so we can take advantage of these data
12.2.4.2. LANDING PAGES
12.2.4.2.1. geolocation at landing pages (region / city)
12.2.4.2.2. landing page content according to traffic types
12.2.4.2.3. cookie retargeting for existing users - name and email (user who registered on domain1 - when he opens domain2 - read email from cookie and just register him with one click - he doesnt have to fill in his email again)
12.2.4.3. MEMBER AREA
12.2.4.3.1. implement a „tutorial“ for first time visitors with explanation for main modules
12.2.4.3.2. nearby - ask for geolocation when used from mobile device
12.2.4.3.3. nearby section - most popular profiles in your region (display 70%+ of real females to promote them)
12.2.4.3.4. display questionary on 2nd day with many questions to really find the ideal partner for dating (use these data for better moderation)
12.2.4.3.5. on profile page details below display „Users with similar „sex hobbies“ you may like:“ there we can promote real females
12.2.4.4. EMAILS + NOTIFICATIONS + MODERATION
12.2.4.4.1. implement „specific email + notification“ enable/disable system and let users decide what kind of emails they want to receive (later check volume of unsubscribes => should decrease)
12.2.4.4.2. if there is small opening rate or no opening rate of email show overlay to user if he is receiving emails and to check his spam folder and add the „domain name sender“ to his approved recipients
12.2.4.4.3. check the times/hours, when user is usually active send him robot message / active message at those times
12.2.4.4.4. active messages - moderators should use profiles with same interest (oral/anal sex) like the user or like the profiles which user already contacted -new active message not send on 1 day but after user has contacted some profiles/so we have an idea what he is looking for exactly
12.2.4.4.5. when user writes message to Girl from city1, region1 send him system message about „these are the most active girls which you may like based on your browsing behavior from city1, region1“
12.2.4.4.6. use username in subjects, messages etc.
12.2.4.5. STATS
12.2.4.5.1. implement lead score and churn score - probability that user will pay or leave based on his activities (focus on high lead score profiles - high probability they will pay)
12.2.4.5.2. start tracking likes/dislikes for profiles, then use the best profiles in specific regions for active messages/promotions etc.
12.2.4.5.3. start tracking active users (daily, hourly) How many active users we have? How many active VIP users we have? At what times are they active?
12.2.4.6. PAYMENT GATES
12.2.4.6.1. exit popup discount on payment gate (buy now and get 10% off or extra coins) -when user wants to leave payment gate on his first / second visit -10% discount can be displayed only to users which have the the most expensive membership selected -to others we can display simple (buy now and get +200 coins (10 EUR value) for free)
12.2.4.6.2. create a FAQ for payment gate related „questions and worries“ then show the link at the bottom of the page next to „support button“ to let users to find out answers on their questions.
12.2.4.6.3. after successful payment for VIP membership display offer for COINS with discount. Take full advantage of your vip membership and arm yourself with some cool super powers! „Buy now and get 2x amount of coins - just now (this unique offer will not repeat in the future)
12.2.5. Who is Online?
12.2.6. VIP 1-2-1 Chat for Coins