1.1. Identify, articulate and focus on a defined purpose
1.2. Respond to the need of the appropriate audience
1.3. Respond appropriately to different rhetorical situation
1.4. Use conventions of format and structure appropriate to the rhetorical situation
1.5. Adopt appropriate voice, tone and level of formality
1.6. Understand how each genre helps to shape writing and how readers respond to it.
1.7. Write in multiple genres
1.8. Understand the role of a variety of technologies/media in accessing, retrieving, managing, and communicating information
1.9. use appropriate technology to organize, present, communicate information to address a range of audiences,purposes and genres
1.10. CH 2 Visual hierarchy helps with emphasis on purpose.
1.11. Writing instructions: write so readers can understand with minimal effort
1.12. Writing instructions: write each step an a command
2. critical thinking, reading and writing
2.1. Use information, writing and reading for inquiry, learning, thinking and communicating.
2.2. Integrate previously held beliefs, assumptions and knowledge with new information and ideas of others to acommplish a specific purpose within a context
3. Processes
3.1. It takes multiple drafts to create and complete a successful text
3.2. develop flexible strategies for generating, revising, editing and proof reading
3.3. understand the collaborative and social aspects of research and writing processes
3.4. use appropriate technologies to manage data and information collected or generated for future use
3.5. CH 1 four things to consider before designing: the purpose, the audience the page format, a basic knowledge of design principles.
3.6. CH 1 The design principles include: emphasis, contrast, Balance, repetition, and flow
3.7. CH 2 A focal point is the visual element or part of a page that is most emphasized. Accent points are secondary points that help support the focal point
3.8. CH 2 Limiting the content will help the reader not feel overwhelmed
3.9. WI: use numbers for commands and bullets for options
3.10. WI: Start each instruction with a verb
3.11. WI: Give background info before giving instructions
3.12. WI: Avoid lists that have more then 10 steps
3.13. CH 3 Three ways to achieve contrast is by size, color, and alignment
3.14. Ch 4 Balance is a visual interpretation of gravity in design
3.15. Symmetrical, Asymmertrical, and Discordant are all way to achieve Balance
3.16. CH 5. Alignment is a way to create associations between elements on the page.
3.17. Ch 5 Alignment Can be achieved by using a Grid for your page and by changing the text layout on the page
3.18. ch 6 unity is achieved when all of the separate elements on a page look as if they belong together
3.19. ch 6 gestalt refers to a structure, configuration, or layout whose specific properties are greater and more unified than the simple sum of its individual parts
4. knowledge of conventions
4.1. Learn common formats for different genres
4.2. Develop knowledge of genre conventions ranging from structure and paragraphing to tone and mechanics
4.3. understand and apply legal and ethical uses of information and technology including copyright and intellectual property
4.4. CH 3 Contrast is the difference between two or more elements
4.5. Ch 6 Repetition draws on the ability of the human mind to see patterns and draw conclusions from those patterns
4.6. CH 7 Verbal Flow is the order in which the viewer reads the text on the page
4.7. CH 7 Visual Flow is the order in which the viewer looks at the images and graphics on the page
4.8. Copyright Laws: Only the copyright owner has the right to use their work
4.9. Copyright laws: You can't copyright an idea only the product of an idea
4.10. Fair Use: you can use a small amount of copyrighted material to: teach, parody, or for a news report. Fair use is not a right though
5. Personal Goals
5.1. To understand and operate technologies that are new to me
5.2. manage my time correctly in order to be successful
