Corporate Identity Elements

1. HOW DOES FAMILIARITY AFFECT PERCEPTION ?

2. Mission of Corporate

2.1. History of Brand

3. Vision of Corporate

3.1. Behaviour of Brand

4. Corporate Communication

4.1. Public Relations

5. Visual Corporate Identity

5.1. Product Design

5.2. Communication Design

5.2.1. Logo Design

5.2.2. Advertisement

5.3. Environmental Design

5.3.1. Outdoor Design

5.3.2. Interior Space Design

5.3.2.1. Physical stimulation / ambient conditions of environment

5.3.2.1.1. Colour

5.3.2.1.2. Light

5.3.2.1.3. Material

6. Human Perception

6.1. How People Percieve Spaces ?

6.1.1. By 5 senses

6.1.1.1. Touch

6.1.1.2. Sight

6.1.1.3. Hearing

6.1.1.4. Smell

6.1.1.5. Taste