Networking aka Searching for People to Help -or- Word-of-Mouth Marketing

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Networking aka Searching for People to Help -or- Word-of-Mouth Marketing 作者: Mind Map: Networking  aka Searching for People to Help -or- Word-of-Mouth Marketing

1. Golden Information Strategy

1.1. Mandates change

1.2. Must be efficient to be workable

1.3. Categories

1.3.1. GIGO

1.3.2. Ideal Scenarios

1.3.2.1. Search for ___

1.3.2.2. Portability/Synch?

1.4. Platform

1.4.1. Computer

1.4.1.1. Outlook

1.4.1.2. Google Contacts

1.4.1.3. ACT

1.4.1.4. Mac AddrBook

1.4.1.5. Salesforce

1.4.1.6. Binder or Rolodex

1.4.2. Phone

2. Connecting Process

2.1. Connecting

2.1.1. Reporting

2.1.1.1. Rec: Monthly

2.1.2. Method

2.1.2.1. In person

2.1.2.2. KIT Email

2.1.2.3. Phone call

2.1.2.4. Card/Letter

2.1.3. Focus

2.1.3.1. Give to Get

2.1.3.2. Specific requests

2.1.4. Update Records

2.1.4.1. CategoryTags

2.1.4.2. Discussion summary

2.2. Networking

2.2.1. Requires New Habits

2.2.2. Time Allocation

2.2.2.1. Before

2.2.2.2. After

2.2.3. Enter Information

2.2.3.1. Type/keyboard

2.2.3.2. Scanners/AccuracyCheck

2.2.3.3. Encode notes for recall

2.2.4. Follow-up

2.2.4.1. Phone

2.2.4.2. Email

2.2.4.3. Social network

3. Meeting People (Who/When?)

3.1. Most any situation

3.1.1. Formally

3.1.2. Informally

3.2. Mindset

3.2.1. Tell/Sell

3.2.2. Inquiry

3.2.3. Pay It Forward

3.3. First Impressions

3.3.1. Body Language

3.3.1.1. Smile

3.3.1.2. Eye contact

3.3.2. Icebreaker

3.4. Business Cards

3.4.1. Ask rather than offer

3.4.2. Attentively take notes

4. Why?

4.1. Structure of modern society

4.2. We're ALL in Sales

4.3. Goals

4.3.1. Career/Business

4.3.2. Personal/Activities/Family

4.4. Reframe

5. Your Story (What?)

5.1. Spoken

5.1.1. Who Benefits from Me

5.1.2. Value/Resources I Bring

5.1.3. What I'm Seeking

5.2. Written

5.2.1. Business Card Design

5.2.2. Reinforcing Message