1. external impacts
1.1. Legal regulations
1.1.1. increasingly strict online security
1.1.2. changes in data regulation policies
1.2. Technological advancement
1.2.1. continuing increase in digitalisation
1.2.2. overall huge technological advancement
1.2.3. web 3.0 / AI
1.2.4. virtual reality
1.3. Demographic changes
1.3.1. now-teenagers will enter the job market
1.3.2. increasing numbers of "digital natives"
1.3.3. increasing number or smart device users in various ways of life
1.4. Competitors
1.4.1. our innovation could lead to new technologies being introduced to the recruitment industry, compatible with our platform (e.g. AI technology to match graduates with employers based on interests)
1.4.2. new competitors might enter the market with similar products but better technologies (such as recruitment in virtual reality)
1.4.3. biggest competitors might be interested to buy SimX (such as LinkedIn)
2. internal impacts
2.1. R&D
2.1.1. improved, personalized services allowed by technological advances
2.1.2. possibility of a faster platform
2.1.3. advances in AI technology supporting our services
2.1.4. constant monitoring of competitor's innovations and upcoming market trends
2.1.5. new IT tools allowing for diversification of servces
2.1.6. potential use of virtual reality to support our services
2.2. Organisation
2.2.1. offices and employees worldwide
2.2.2. systematic and professional training and management of staff
2.2.3. multiple awards, e.g. Best Place to Work, ISO
2.2.4. clear vision & mission for the future
2.3. Financial
2.3.1. multiple sources of revenue
2.3.2. potentially looking into selling company
2.3.3. stable flow of revenues
2.3.4. new investors
2.3.5. looking to diversify
2.4. Partners
2.4.1. +1,000 universities worldwide
2.4.2. +1,000 companies worldwide
2.5. Brand
2.5.1. strong positioning
2.5.2. strong company identity and loyalty
2.5.3. growing community
2.5.4. sponsoring opportunities