Instagram

1. Mavens

1.1. Selling Products

1.1.1. people can sell a variety of products

1.1.2. people can offer a variety of services

1.1.3. business pages can lead followers to websites and contact information

2. Connectors

2.1. Special Topic Page

2.1.1. people post about different products and where followers can purchase these different products/services

3. Bonding

3.1. Family Members

3.1.1. keeping in touch

3.1.2. sharing pictures

3.2. Close Friends

3.2.1. staying in touch

3.2.2. posting & tagging each other in pictures

3.3. Old Friends

3.3.1. sharing memories

3.4. Friends of Friends

3.4.1. people we meet through close friends

3.4.2. building new relationships

4. Bridging

4.1. Acquaintances

4.1.1. keeping follower count high

4.1.2. topic that the user is interested in

4.2. celebrities

4.2.1. interested in daily lives

4.2.2. fan of the celebrity