1. Selling Ideas
1.1. Dedicated Employee Program
1.2. Services
2. Collaterals
2.1. Newsletters
2.1.1. Recent project
2.1.2. Best Practices
2.1.3. Latest Trends
2.1.4. Informational
2.1.5. Educational
2.2. Case Studies
2.2.1. Blurbs
2.2.2. Full length case stidues
2.3. CVs
2.4. Intro Emails
2.5. Blogs
2.6. ebooks
2.7. Podcasts
3. Account Management
3.1. Referral
3.2. Keep a Watch
3.2.1. Take feedback from team and work with them to resolve it.
3.2.2. Follow on SMM
3.2.3. SignOff Meeting on Project Completions
3.3. Upselling
3.4. Cross-selling
3.5. Ask for Clutch review
4. Outbound
4.1. Job Portals
4.2. Cold Campaigns
5. Lead Nurturing
5.1. Marketing Automation
5.1.1. Stalking Website Visitors & Activity
5.1.2. Send newsletter/content once the contact is in our database
5.2. Connect on SMM
5.2.1. Facebook
5.2.2. LinkedIn
5.2.3. Twitter
6. Marketing
6.1. Campaigns
6.1.1. Channels
6.1.1.1. Google Ads
6.1.1.2. LinkedIn Campaigns
6.1.2. Database
6.1.2.1. Prospective Buyers List
6.1.2.1.1. Data of Intent / Users who have searched a term
6.1.2.2. Retargeting Site Visitors
6.1.2.3. Show ads to people who have searched
6.2. Online Presence
6.2.1. Podcasts
6.2.2. Reviews
6.2.2.1. Clutch
6.2.2.2. GoodFirms
6.3. Accreditations
6.3.1. Developer's Technology Certifications
6.3.2. Company Certifications
6.3.3. Partner Programs
6.4. Website
6.4.1. Collecting more emails
6.4.1.1. free ebook
6.4.1.2. free propoosal