1. problems that my product is trying to solve
1.1. why?
1.1.1. many people skips breakfast
1.1.2. consumes too much time and effort, especially if you live a very fast paced life packed with strict schedules
1.2. speed- it's too slow
1.3. not easy to clean (machine itself and the mess it makes)
1.4. inconvenience - cable length, etc
1.5. ineffectiveness - over/under cooking problems, uneven toasting
2. manufacturing and materials
2.1. case
2.1.1. 1. toaster cases are generally made out of pressure molded plastic or if the toaster case is aluminum, a sheet of aluminum is placed on a conveyor belt and punched.
2.1.2. 2. The punched aluminum sheet is then goes through a backward extrusion press. The sheet then is placed inside of a toaster-shaped die and the press forces a punch against it. The metal flows backwards around the punch forming a hollow, toaster-shaped shell.
2.2. heating element
2.2.1. 1. Nichrome wires are loaded into a machine that automatically wraps it around a mica sheet.
2.2.2. 2. The mica sheets wrapped with Nichrome are then bolted to the toaster base.In between the mica sheets is the spring-loaded tray. This tray is manually set and screwed into place.
2.2.3. 3. if the temperature is adjustable then a bi-metallic element will have to be installed too.
2.3. assembling the base
2.3.1. 1.Two rectangular sheet-metal conductors are layered above and below a sheet of insulation. The terminal board is then screwed or welded to the toast rack. The terminal ends of the temperature-sensing device are attached to the ends of the conductors by screws.
2.3.2. 2. The electrical cord is threaded into the molded plastic base. The various toaster parts such as the wire brackets and terminal board are attached to the base. The toaster body is then fitted over it.
3. things that depends on user
3.1. style preference
3.1.1. modern
3.1.2. minimalistic
3.1.3. vintage/retro
3.2. color palette preference
3.2.1. dark
3.2.2. light
3.2.3. natural
3.3. size and slot
3.3.1. big- 4 slots
3.3.2. medium- 2 slots
3.3.3. natural
3.4. price
3.4.1. cheap
3.4.2. expensive
3.4.3. because my user group's income range is very diverse, I think that ill find the average for this
4. location
4.1. for my house- on a counter top in front of the kitchen
5. user
5.1. age group
5.1.1. 1. from teenagers all the way to elderlies can use the product but is not the main focus/target
5.1.2. 2. target - people in their working age who have a busy lifestyle and needs convenience
5.2. gender
5.2.1. mainly female but also some males who prepares breakfast