Business Communication Mind Map

1. (Arinto, 2009)

2. (University of Minnesota, 2015)

3. (Purdue University, n.d.)

4. (Purdue University, n.d.)

5. WHO? (Identifying With Your Audience/Readers)

5.1. Audience Analysis

5.1.1. Development Stage

5.1.2. Reading Stage

5.1.3. Action Stage

5.2. Rhetorical Awareness

5.2.1. Purpose

5.2.2. Audience

5.2.3. Stakeholders

5.2.4. Context

5.3. User-Centered Design

5.3.1. Consider your readers based on:

5.3.1.1. expectations

5.3.1.2. characteristics

5.3.1.3. goals

5.3.1.4. context

6. WHAT? (Types of Writing)

6.1. Academic Writing

6.2. Business Writing

6.3. Technical Writing

7. HOW? (Processes and Styles)

7.1. Writing Stages

7.1.1. Planning

7.1.2. Drafting

7.1.3. Revising

7.2. Building Goodwill

7.2.1. Adopt a You-attitude

7.2.2. Use positive emphasis

7.2.3. Use bias-free language

7.3. Conciseness

7.3.1. Eliminate waste words

7.3.2. Simpler is better

7.3.3. Avoid redundancy

8. (Davis, 2010)

9. (Arinto, 2009)

10. WHY? (Importance of Communication)

10.1. Communication Influences Your Thinking about Yourself and Others

10.2. Communication Influences How You Learn

10.3. Communication Represents You and Your Employer

10.4. Communication Skills Are Desired by Business and Industry

11. (Torreta, n.d.)