Apple Inc. Value Chain
作者：Noelle Lake
1. China Assembly Plants
2. Contract Relationships
3. Third Party
4. Patents
5. Protecting company Knowledge
6. Manufacturing
7. Procurement
8. Technology Development
9. Support Activities
10. Primary Activities
11. Distribution
12. Packaging
13. Development & Testing
14. Product Design
15. Industry Research
16. Sourcing & Purchasing
17. Outbound Logistics
18. Inbound Logistics
19. Operations
20. Free Consultation
21. Genius Bar
22. Apple Care
23. Product Placement
24. Advertisements
25. Marketing Campaigns
26. Sales & Marketing
27. Service
