Game

What Goes into a Game

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Game 作者: Mind Map: Game

1. Monetization

1.1. Ads

1.1.1. Ad Mediation

1.1.1.1. Unity Ads

1.1.1.2. Google AdManager

1.1.1.3. Google AdMob

1.1.2. Ad Networks

1.1.2.1. AppsFlyer

1.1.2.2. Google AdMob

1.1.2.3. Google AdSense

1.1.2.4. Unity Ads

1.1.2.5. Chartboost

1.1.2.6. Facebook

1.1.2.7. Vungle/Liftoff

1.2. In-Game Purchases

1.2.1. Payment Processing

1.2.1.1. Platform-Provided

1.2.1.1.1. Apple Pay

1.2.1.1.2. Google Pay

1.2.1.1.3. Steam

1.2.1.1.4. GOG

1.2.1.1.5. Nintendo e-Shop

1.2.1.1.6. XBox

1.2.1.1.7. Playstation Store

1.2.1.2. Stripe

1.2.1.3. RevenueCat

1.2.1.4. Google Pay

1.2.1.5. Apple Pay

1.2.1.6. Web3 Wallets

1.2.2. Fraud Detection and Handling

2. Marketing

2.1. Push Notifications

2.2. Email Drip

2.3. Social Media

2.4. Influencer Partnerships

2.5. Ad Buying

2.6. Marketing Asset Generation

2.7. Brand Guide

2.8. PR

3. Community Management & Player Support

3.1. Moderation & Communication

3.2. Customer Service & Ticketing

4. Quality Assurance

4.1. Bug Detection

4.2. Game Improvements

4.3. Game Polish

4.4. Ensure Analytics/Tracking are Implemented Properly

5. Relationship Management

5.1. Ad Solution Relationships

5.2. Platform Relationships

5.2.1. Featuring

5.2.2. Issue Handling

5.3. Customer Relationships

6. Billing

6.1. Invoicing

6.1.1. Sending/Making Invoices

6.2. Invoice Reconsolidation

6.3. Accounts Payable

6.3.1. Paying People

7. Game Creation

7.1. Game Design

7.2. Asset Creation

7.3. Product Management

7.4. Project Management

7.5. Coding

8. Financing

8.1. Publishers

8.2. Banks

8.3. Individuals

8.4. VCs

9. Game Operations

9.1. Game Loop Optimization

9.2. Limited-time Events

9.3. New Content Drops

9.4. Feature Rollouts

9.5. A/B Testing & Personalization

9.6. Real-Time Telemetry Monitoring

9.7. Anti-Cheat Systems

9.8. Payment Fraud Monitoring

9.9. Bug Fixes

9.10. Server Health and Scaling

9.11. Patch and Hotfix Deployment

9.12. SDK Updates

9.13. Platform Updates

10. Game Engine

10.1. Unity

10.2. Unreal

10.3. Defold

10.4. Cocos 2.x

10.5. Cocos Creator

10.6. Phaser

10.7. gDevelop

10.8. Godot

10.9. RPG Maker

10.10. GameMaker Studio

10.11. Pygame

10.12. CryEngine

10.13. Amazon Lumberyard

10.14. id Tech

10.15. Frostbite

10.16. RE Engine

10.17. Construct

10.18. Solar2D

11. Analytics

11.1. Analytics Only

11.1.1. Google Analytics

11.1.2. Game Analytics

11.1.3. Unity Analytics

11.1.4. Devtodev

11.1.5. deltaDNA

11.1.6. Amplitude

11.1.7. Mixpanel

11.1.8. Firebase Analytics

11.1.9. PostHog

11.1.10. Countly

11.2. Ad Attribution + Analytics

11.2.1. Web

11.2.1.1. Google Analytics

11.2.1.2. Meta Pixel

11.2.1.3. Branch

11.2.1.4. Direct Server-Side Tracking

11.2.2. Native Mobile

11.2.2.1. Appsflyer

11.2.2.2. Adjust

11.2.2.3. Tenjin

11.2.2.4. Kochava

11.2.2.5. Branch

11.2.2.6. Kochava

11.2.3. PC

11.2.3.1. Appsflyer

11.2.3.2. Adjust

11.2.3.3. Singular

11.2.3.4. Kochava

11.2.3.5. Gamesight

11.2.4. Consoles

11.2.4.1. AppsFlyer

11.2.4.2. Adjust

11.2.4.3. Singular

11.2.4.4. Kochava

11.2.4.5. Gamesight

12. Compliance

12.1. Privacy

12.1.1. GDPR

12.1.2. CCPA

12.1.3. CPRA

12.1.4. COPPA

12.1.5. PIPEDA

12.1.6. PIPL

12.1.7. APPI

12.1.8. PDPA

12.1.9. LGPD

12.1.10. ePrivacy

12.2. Legal

12.2.1. Terms of Service

12.2.2. Privacy Policy

12.2.3. Patents

12.2.4. Copyrights

12.3. Compliance Enforcement

12.3.1. Consent Management Platforms

12.3.2. Data Subject Request Automation

12.3.3. Records of Processing Activities

12.3.4. Privaacy Impact Assessment Tools

12.3.5. Audit Logging and Monitoring

12.3.6. DMCA Requests

12.3.7. Copycat Monitoring/Enforcement