Main cover article #Leadership: Are you ready to be led by them?

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Main cover article #Leadership: Are you ready to be led by them? 作者: Mind Map: Main cover article #Leadership: Are you ready to be led by them?

1. Equality

1.1. Doesn’t like to classify gender / races

1.2. Seniority is NOTHING

2. Environmentalism

3. How do you (Gen Y) impact, leave a legacy in the future?

3.1. An easier world to live in?

3.2. A world centralized on user-friendliness?

3.3. Work-life balance become work-life integration? Where life is assimilated to work, hence work is not seemed as a duty or chore but a passion?

4. Icons

4.1. Selfie: Joe Blackman

4.2. Social media: Mark Zuckerberg, JinnyBoy

4.3. Equality/politics: Izzah Ibrahim

4.4. Environmentalism: MyBurgerLab, Starbucks

4.5. Lifestyle: Joel Neoh of Groupon

4.6. Business: Sheryl Sandberg

5. Lifestyle/Characteristics

5.1. Flexibility

5.2. Work from home

5.3. Digital age

5.4. Selfie generation - hedonism - pleasure seeking generation

5.5. Lazy

5.5.1. Get things done with a simpler way

5.5.2. Find alternatives

5.5.3. Innovative in making life easier

6. Cross generation

6.1. Working with other generation / baby boomers / Gen X

6.2. Culture shock

6.3. Comparison to previous Generation

7. The road less taken

7.1. Risk taker

7.2. Creativity

7.3. Challenge status quo / don’t like to follow mainsteam / hipster / be different / rebelious

8. Cover inspirations

8.1. A human shaped, inside is filled with things Gen Y do today and handwritten words around it, saying negative stuffs like [Lazy], [Procrastinator], [Disloyal], [Disrespect towards elderly]. Then the cover title with #Leadership: Are you ready to be led by them? With the tagline such as 'Say what you like about the Generation Y, they are going to drive us to the future' Similar to this> http://www.spd.org/images/blog/38464_1164110838241_1691970238_316801_7834292_n_thumb_w_580.jpg

8.2. Time Magazine Cover Article 'Me Me Me Generation' http://www.prjohnsonenglish.org/uploads/5/3/8/5/5385246/millennials_themememegeneration.pdf