Innovative marketing
作者:Carson Teh
1. Stakeholders
1.1. Project Sponsor
1.2. Project Manager
1.3. Developers
1.4. Primary User Group
1.5. Supporting Staff
2. Schedule
2.1. Project Start
2.1.1. Project specifications
2.1.2. End User requirements
2.1.3. Action points sign-off
2.2. Development Stage 1
2.2.1. Define actions as necessary
2.3. Development Stage 2
3. Timeline
3.1. Schedule
3.2. Budget
3.3. Resources
3.4. Delays
4. FAQ
4.1. How much freedom I have for my project?
4.1.1. As long you dont cross AIESEc legislation
5. Project Information
5.1. In replanning, we identify innovative marketing is what needed for this LC to grow.
5.2. but we also thought about the first strategy, bottom up innovation. We will NO LONGER coming up campaign and expect members to execute it.
5.2.1. Therefore, we decide to come up ONLY the framework. All marketing campaign, has to has these components: Either technology, simulation.
5.2.2. All marketing must focus on leadership, Global Talent, Global Citizen or Global Leader
6. Limitations
6.1. Budget
6.1.1. Materials
6.1.2. Personel
6.1.3. Services
6.1.4. Duration
6.2. Delivery Timeline
6.3. Requirements
7. Actions
7.1. Define Project Schedule
7.1.1. Dependencies
7.1.2. Milestones
7.2. Limitations
7.2.1. Schedule
7.2.2. Budget
7.3. Define Project Development Measurement
7.3.1. KPI's